MATTA held its first in a series of onboarding programmes for the MATTA Tourism Industry Distribution and Booking Platform on 20 June 2019 at Meritus Pelangi, Langkawi, Kedah.
The objective of the MATTA Tourism Industry Distribution and Booking Platform is to serve as an online marketplace; to streamline inventory and support various tourism-related sub-sectors for the benefit of the tourism industry. The platform also seeks to equip wider segments of the industry with the necessary tools to make smart and prudent business efforts by leveraging on the advancement in technology - as in shifting from bricks to bits.
There were two sessions held during the roadshow. The first session was kicked off by Techpartner with a presentation on B2B system and ‘How MATTA Tech Benefits to Enhance MATTA Members’ businesses. The second session followed with presentation on MATTA Tech Platform and MATTA B2B Partnership & Contracting which was specially catered for Hoteliers and Travel Partners.
The MATTA Tech roadshow was attended by more than 80 industry players, consisting of MATTA members, hoteliers and travel partners. MATTA planning on conducting more roadshows nationwide to welcome industry players onboard the platform commencing the third quarter of 2019 onwards.