Kindly be informed MATTA is conducting a full day seminar on Tour Operations Course at Grandis Hotels & Resort, Kota Kinabalu, Sabah on 27th April 2018.
This course is divided into 2 specific topics that will demonstrate how you should set up, operate and market your Travel Agency to generate higher revenue & profitability!
Morning Session : Adopting Proven Marketing & Sales strategies to achieve higher revenue & profits for your Inbound Travel Agency
Afternoon Session: How to set up and operate a profitable Inbound Travel
This invaluable full day course will give members an in-depth understanding of simple yet proven marketing & sales strategies to drive higher revenue in your Inbound Travel Agency. The course will also help you to streamline the setup & operations of your Inbound Travel Agency to drive efficiency & profitability.
Adopting Proven Marketing & Sales strategies to achieve higher revenue & profit for your inbound travel agency
Determining your Marketing Direction
Implementing an effective Marketing plan
Adopting proven sales strategies
Mining business @ Trade Fairs
How to set up & operate a profitable Inbound Travel Agency
Your DMC Business Model
Optimizing a DMC structure
Efficient set up of every division in your DMC
Best practices on critical issues -
(i) Art of Procurement,
(ii) Cost-effective Operating Processes
(iii) Cutting-edge Customer Services
Psychology of effective resolution of customer complaints
WHO SHOULD ATTEND
Agency owners operating an Inbound Travel Agency
Heads of Inbound Travel Agencies
Heads & staff of Marketing & Sales
Heads & staff of Operations
Mr. Henry Lee has total of 40 years experience in Hospitality & Tourism Industry in USA & Malaysia. His stint in the US included 7 years in marketing Malaysia when he was attached with the then, Tourism Development Corporation of Malaysia based in San Francisco. He served in various position with the Reliance group, but his main forte was in Inbound & Domestic Travel where most of his years were spent helming Reliance Sightseeing, a dominant DMC in Malaysia.
Mr Lee is an ASEAN Certified Trainer by the Ministry of Tourism Malaysia and also Certified by the ministry of Human Resources, Malaysia.
An experienced & dynamic trainer, Mr Lee also Public Speaker, Marketer, Master Communicator & Motivator. He currently conducts personal & business development seminars for organizations in the Tourism & Hospitality industry here in Malaysia & Singapore.
REGISTRATION & FEES:
Registration is open to 30 participants only. Members interested to participate, kindly submit your registration to MATTA HQ Secretariat; Ms Mazlina at firstname.lastname@example.org or Tel No +603 92221155, with the following details:
MATTA MEMBERSHIP NO:
MATTA members will enjoy a special registration fee at RM 200.00 nett per person. Kindly remit your payment before 6 April 2018, 5.00 pm, to below account details:
Malaysian Association of Tour & Travel Agents
United Overseas Bank
Account Number : 195-303-900-7
VP Education & Training
Term 2017 – 2019